Pre-Press Portfolio


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Perdue Empty Package

We do a great deal of pre-press work for Perdue Farms. This includes applying new package designs to existing product shots, assembling sell sheets and catalogs, providing materials for their Web site, and maintaining and distributing CD-ROM libraries of their product shots.


Perdue Roaster

For the introduction of a particular product packaging, we had photographs of the chicken itself, we had a mock up of the "handle" for the bubble package, and artwork for the packages that had not yet been produced. We combined all aspects to yield a realistic product shot.


 

Below is the tranformation of many separate product shots to a product group shot with their new packaging.

Perdue without Packaging

Perdue with Packaging

Package Design Drawing To the right and below are the stages in creating the packaged product shot for sell sheets and catalogs, when the actual packaged product is not available for photography. All current packaged perdue product shots are done this way.

Chicken without Packaging Final 135 Artwork

 

 

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